
Rapala Shadow Rap Deep
$9.99You'll forget it isn't a real minnow. It's hard for large fish to resist the slow-rising Rapala(R) Shadow Rap Deep Lure.…
83 products

You'll forget it isn't a real minnow. It's hard for large fish to resist the slow-rising Rapala(R) Shadow Rap Deep Lure.…

Stay in the strike zone. It's hard for large fish to resist the slow-rising Shadow Rap. They can flawlessly mimic a minn…

The erratic Rapala(R) Scatter Rap(R) Minnow perfectly mimics a spooked baitfish fleeing attack. Rapala starts with the c…

Consistently reach suspended fish at any depth with the Rapala(R) Countdown(R) method! The controlled-depth technique wa…

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Whether you're trolling or casting, you'll love the strike-inducing action of these Cotton Cordell(R) Wally Diver Crankb…

Whether you're trolling or casting, you'll love the strike-inducing action of this Cotton Cordell Wally Diver Crankbait.…

Inshore. Offshore. The Bomber(R) Saltwater Grade Heavy Duty Long A Crankbait takes a pounding and keeps on doing the tig…

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The Bill Lewis(R) GNAT Tiny Crankbait is small but mighty. Designed to catch anything that swims, its weight transfer sy…

The Bill Lewis Scope(TM) Stik Jerkbaits have a unique flaring lip shape that makes it turn shaper than other jerkbaits. …

The Hammer-Trap is the newest offering from Bill Lewis in the lipless category, which they put on the map over 50 years …

For over 25 years, the Bill Lewis Rat-L-Trap(R) has been a cornerstone of tackle boxes everywhere and now you can own on…

Experience unparalleled performance with Jack's tungsten-weighted bait, featuring a sharp knife-blade design for fast si…

Berkley(R) took the Original Johnson(R) ThinFisher(TM) and made it even better! The ThinFisher's compact shad-shape prof…

True balsa-like action with the durability and precision tracking of a premium hard-plastic lure. The Berkley(R) Deep Hi…

Cast further, track straight and fish confidently with the Berkley(R) Dime. Delivering proven balsa-like action with the…

The Finisher hits on all the fast-dropping, hard-gliding and fish-provoking actions of glide baits-and ups the ante to g…

Designed to excel with forward-facing sonar, the Berkley Krej is a revolutionary hard bait that defies conventional jerk…