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Berkley Flicker Shad Jointed Lure Size 7
Our editorial team reviews specifications, product data, and field-use information to keep pages accurate.
$7.99
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SKU: WX2*0727142
Overview
Built to present a shad-like profile in the water, this jointed lure is aimed at anglers who want a more lifelike presentation for fish that respond to baitfish imitation. Its segmented construction adds tail movement and a rattle-and-roll action, while the slow-rise behavior is intended to keep the presentation looking natural. Fusion19 hooks and individual tank testing round out a design focused on consistent use in fishing situations where a realistic lure matters.
Why Hunters Choose the Berkley
Realistic Shad
Profile, size, and dive depth
Jointed Construction
Adds tail movement and rattle-and-roll
Slow-rise Behavior
Creates a more lifelike look
Equipped Fusion19
Hooks
Individually Tank
Tested for consistency
Key Features
- Imitates a real shad with realistic size, profile, and dive depth.
- Jointed construction creates maximum rattle and roll action.
- Produces realistic tail movement.
- Slow-rise action gives a more natural look.
- Equipped with Fusion19 hooks.
- Individually tank tested for consistency.
Best Used For
- Anglers targeting shad-feeding fish with a realistic profile and dive depth
- Users wanting jointed action for a pronounced rattle-and-roll presentation
- Those fishing situations where a slow-rise lure presentation is preferred
- Anglers who want a lure with Fusion19 hooks and tank-tested consistency
Specifications
| Action | Maximum rattle and roll action |
|---|---|
| Construction | Jointed construction |
| Dive Depth | Realistic dive depth |
| Hooks | Fusion19 hooks |
| Imitates | Real shad |
| Lure Type | Jointed Lure |
| Profile | Realistic size and profile |
| Rise | Slow rise |
| Size | 7 |
| Testing | Individually tank tested |
Pros
- Realistic shad profile, size, and dive depth for natural presentation
- Jointed construction adds tail movement and rattle-and-roll action
- Slow-rise behavior creates a more lifelike look in the water
- Equipped with Fusion19 hooks
- Individually tank tested for consistency
Considerations & Trade-offs
- The jointed construction is built for added movement, which can be a plus when fish respond to action, but it also means a more specialized presentation than a simple hard bait.
- Its shad profile and dive depth are designed to imitate a specific forage type, so it may be most relevant when that match fits local conditions.
- The slow-rise behavior is part of the lure’s presentation, which can be useful, but it also means it is not intended to behave like a fast-sinking bait.
- Fusion19 hooks are included, so there is no need to source hooks separately, but the lure is still a fixed setup rather than a customizable one.
Suggested Comparisons
- Hardbaits and crankbaits
- Jointed lures
- Shad-imitating lures
- Slow-rise lures
Suggested Accessories
- Tackle storage box
- Fishing line
- Snap swivels
- Lure retriever
Frequently Asked Questions
What is the Berkley Flicker Shad Jointed Lure Size 7 designed to imitate?
It is designed to imitate a real shad, using a realistic size, profile, and dive depth.
What does the jointed construction change about the lure's action?
The jointed construction is described as producing realistic tail movement and maximum rattle and roll action.
Does this lure float, sink, or suspend?
The source says it has a slow rise for a realistic look. It does not provide a full float, sink, or suspend specification beyond that.
What hooks come on this lure?
It comes with Fusion19 hooks.
Has each lure been checked before sale?
Yes. The product description says it is individually tank tested.