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Black Rifle Coffee Company

Black Rifle Just Black Roast Ground 12oz

Our editorial team reviews specifications, product data, and field-use information to keep pages accurate.

Flagship Medium

Roast coffee from Black Rifle

Balanced Profile

Positioned between bold and smooth

Aroma Notes

Of cocoa and vanilla

Bold Tasting

A smooth, buttery finish

Ground Coffee

Packaged in a 12 oz

$16.99
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SKU: 30-149-12G-810071975530

Overview

This medium roast is positioned as a balanced everyday coffee, bringing together bold character and a smoother finish for drip brewing. Its aroma is described with cocoa and vanilla notes, followed by a buttery finish that keeps the profile approachable without losing depth. For hunters and outdoor enthusiasts who want a straightforward cup before dawn or after a long day outside, it offers a familiar, no-frills option. Each bag also supports the veteran community, adding a meaningful connection to the purchase.

Why Hunters Choose the Black Rifle Coffee Company

Flagship Medium

A balanced profile between bold

Cocoa Vanilla

Aroma adds depth to the

Bold Tasting

A smooth buttery finish

Ground Coffee

Format is ready for drip

Each Bag

Supports the veteran community

Key Features

  • Flagship medium roast coffee from Black Rifle Coffee Company.
  • Balanced profile positioned between bold and smooth.
  • Aroma notes of cocoa and vanilla.
  • Bold tasting notes with a smooth, buttery finish.
  • Ground coffee packaged in a 12 oz bag.
  • Each bag supports the veteran community.

Best Used For

  • Hunters wanting a balanced medium roast for early-morning camp coffee.
  • Drip-coffee drinkers who prefer bold flavor without an overly dark profile.
  • Anyone looking for a straightforward everyday coffee for home or cabin use.
  • Buyers who want a coffee purchase that supports the veteran community.

Specifications

AromaCocoa and vanilla
Blade FinishSmooth buttery finish
Coffee FormGround
Coffee RoastMedium Roast
Net Weight12 oz
Tasting NotesBold
Veteran Community SupportEach bag you buy helps us give more to the veteran community

Pros

  • Flagship medium roast with a balanced profile between bold and smooth
  • Cocoa and vanilla aroma adds depth to the cup
  • Bold tasting notes with a smooth buttery finish
  • Ground coffee format is ready for drip brewing
  • Each bag supports the veteran community

Considerations & Trade-offs

  • This is a medium roast, so it may not satisfy drinkers looking for a darker, more intense profile.
  • The flavor description emphasizes cocoa, vanilla, and a smooth finish, which suggests a more balanced cup than a highly bold or sharp one.
  • It is presented as ground coffee, so it is less flexible for those who prefer to grind beans to a specific brew method.
  • The bag size is 12 oz, which may be a consideration for households or frequent coffee drinkers who go through coffee quickly.

Suggested Comparisons

  • Ground coffee
  • Medium roast coffee
  • Drip coffee
  • Veteran-support coffee

Suggested Accessories

  • Coffee grinder
  • Coffee maker
  • Travel mug
  • Storage canister

Frequently Asked Questions

What roast level is Black Rifle Just Black Roast Ground coffee?

It is described as a medium roast.

What flavor notes are listed for this coffee?

The product description lists an aroma of cocoa and vanilla, bold tasting notes, and a smooth buttery finish.

Is this coffee intended for drip brewing?

Yes. The description says it was developed to be the best drip coffee you'll ever taste.

What size is the bag?

The product title identifies it as a 12 oz bag.

Does buying this coffee support a cause?

Yes. The product information says each bag you buy helps support the veteran community.