Fishing Lures | Soft BaitsNorthlandSold by Sportsmans Guide

Northland

Northland Tackle Eye-Candy Paddle Shad

Our editorial team reviews specifications, product data, and field-use information to keep pages accurate.

3-1/2-inch Paddle

Shad designed for walleye fishing

Boot Tail

Swims, wiggles, and kicks on

Works When

Ripped aggressively or slowly dragged

Made Northland's

Eye-Candy Super TPE material

Super Soft,

Buoyant TPE formula for maximum

$7.99
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SKU: WX2*0745753

Overview

Built for walleye anglers who want a soft-plastic option with a natural presentation, this 3-1/2-inch paddle-tail bait is designed to move with both aggressive retrieves and slower bottom work. Its boot tail is made to kick, wiggle, and swim with subtle rod movement, while the Eye-Candy Super TPE material is described as soft, buoyant, and durable. Each package includes five baits, making it a practical choice for anglers looking to keep a versatile profile on hand for different conditions.

Why Hunters Choose the Northland

3-1/2-inch Profile

Suits walleye presentations without adding

Boot Tail

Delivers swimming, wiggling, and kicking

Works When

Ripped aggressively or slowly dragged

Super Tpe

Material is described as soft

Stretchy Construction

Is designed to hold up

Key Features

  • 3-1/2-inch Paddle Shad designed for walleye fishing
  • Boot tail swims, wiggles, and kicks on a variety of retrieves
  • Works when ripped aggressively or slowly dragged across the bottom
  • Made with Northland's Eye-Candy Super TPE material
  • Super soft, buoyant TPE formula for maximum action
  • Super durable, stretchy material holds up fish after fish
  • Each package contains 5 Paddle Shads

Best Used For

  • Walleye anglers wanting a soft bait that can be ripped or slowly dragged along bottom
  • Anglers fishing subtle presentations where a boot tail responds to the lightest movement
  • Users who prefer buoyant soft plastics with lifelike action for walleye-focused setups
  • Anglers needing a compact 3-1/2 inch profile for versatile walleye presentations
  • Buyers wanting a five-pack soft bait option for repeated use on the water

Specifications

Length3-1/2 inches
MaterialSuper TPE
Package Quantity5
Tail StyleBoot tail

Pros

  • 3-1/2-inch profile suits walleye presentations without adding unnecessary bulk
  • Boot tail delivers swimming, wiggling, and kicking action on varied retrieves
  • Works when ripped aggressively or slowly dragged across the bottom
  • Super TPE material is described as soft and buoyant for added action
  • Stretchy construction is designed to hold up fish after fish
  • Each package includes five Paddle Shads for multiple outings

Considerations & Trade-offs

  • At 3-1/2 inches, this is a compact profile, so anglers looking for a larger bait presentation will need to size up elsewhere.
  • The boot-tail action is designed around movement, which may be more than some finesse presentations call for in very still water or ultra-subtle setups.
  • The package contains 5 Paddle Shads, so frequent replacement or heavy use will require additional packs.
  • Its Super TPE construction is built for action and durability, but that also means it is a specialized soft bait rather than a do-everything option.

Suggested Comparisons

  • Soft plastic paddle-tail swimbaits
  • Walleye soft baits
  • Boot-tail swimbaits
  • Floating soft plastic lures

Suggested Accessories

  • Soft-plastic jig heads
  • Walleye jig heads
  • Soft-plastic bait storage
  • Tackle storage box

Frequently Asked Questions

What size is the Eye-Candy Paddle Shad?

The product is listed at 3-1/2 inches.

How many baits come in a package?

Each package contains 5 Paddle Shads.

What kind of action does the boot tail provide?

The description says the boot tail swims, wiggles, and kicks, including with the subtlest of movements.

What is the Eye-Candy material described as?

Northland describes the Eye-Candy Super TPE as super soft and buoyant for maximum action, with durable stretchy material.

Is this bait meant to replace live bait?

The description says it is "the closest thing you can get to live bait," but that is the product's own claim rather than a verified performance guarantee.