Berkley
Berkley Swamp Lord Popping Hollow Body Frog
$9.99The Berkley(R) Swamp Lord Popping Hollow Body Frog was designed to optimize your hook-up ratio. Its soft-yet-durable bod…
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Berkley
Berkley Swamp Lord Hollow Body Frog
$10.99The Berkley(R) Swamp Lord Hollow Body Frog was designed to optimize your hook-up ratio. Its soft-yet-durable body collap…
Berkley
Berkley Deep Hit Stick
$10.99True balsa-like action with the durability and precision tracking of a premium hard-plastic lure. The Berkley(R) Deep Hi…
Berkley
Berkley Dime
$6.76Cast further, track straight and fish confidently with the Berkley(R) Dime. Delivering proven balsa-like action with the…
Berkley
Berkley Gulp! Alive! Waxies
$6.99Berkley(R) Gulp! Alive!(R) Waxies offer the best alternative to live bait ever produced. The bait is soaked in the power…
Berkley
Berkley Finisher Lure
$10.99The Finisher hits on all the fast-dropping, hard-gliding and fish-provoking actions of glide baits-and ups the ante to g…
Berkley
Berkley PowerBait Power Switch Lure
$5.35The Power(R) Switch gives you the control to "switch" or react to the fish or structure you see whenever and however you…
Berkley
Berkley Krej Lure
$15.99Designed to excel with forward-facing sonar, the Berkley Krej is a revolutionary hard bait that defies conventional jerk…
Berkley
Berkley PowerBait(R) CullShad
$9.62Take shallow water swim-baiting to a new level with the Berkley(R) PowerBait CullShad. It has the big-profile drawing po…
Berkley
Berkley Swim Jig with PowerBait Skirt 3/8 oz.
$4.99Topped off with an irresistible PowerBait(R) flavored skirt and a Fusion19(TM) hook, the Berkley(R) Swim Jig features al…
Berkley
Berkley Gulp! Alive! Waxies Bait
$6.99You don't have to deal with the hassle of live bait anymore. Try Gulp! Alive!(R) Waxies Bait, the best alternative to li…
Berkley
Berkley Flicker Shad
$8.99Crafted with help from the pros, Berkley(R) Flicker Shad(R) Lures feature a realistic size, profile and dive depth to im…
Berkley
Berkley Gulp! Alive! Minnows
$5.99Say "goodbye" to the hassles of live bait. Berkley(R) Gulp! Alive!(R) Minnows are the best alternative to live bait and …
Berkley
Berkley Gulp! Alive! Fish Fry
$6.99Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractan…
Berkley
Berkley Flicker Shad Jointed Lure Size 7
$7.99Catch more fish with the new and improved Berkley(R) Flicker Shad(R) Jointed Lure. It's designed to imitate a real shad …
Berkley
Berkley Flicker Shad Jointed Crankbait 2"
$9.99Catch more fish with the new and improved Berkley(R) Flicker Shad(R) Jointed Lure. It's designed to imitate a real shad …
Berkley
Berkley Stunna
$14.99Born from the vast knowledge of Bassmaster Classic(R) champion Hank Cherry and the design expertise of Berkley(R), the B…
Berkley
Berkley PowerBait Chroma-Glow Crappie Nibble Assortment
$15.99Start pulling in more panfish with Berkley(R) PowerBait(R) Chroma-Glow Crappie Nibbles(TM). These soft, yet long lasting…
Berkley
Berkley PowerBait Trout Bait Assortment
$16.99Take home more trout with Berkley(R) PowerBait(R) Trout Bait. Moldable, easy to use nibbles blend hatchery food ingredie…
Berkley
Berkley Gulp! Alive! Jerk Shad 5" Soft Fishing Bait Pint 4x7
$19.99You'll never go back to live bait again! Soaked in a powerful attractant that's designed to catch more fish, the Berkley…
Berkley
Berkley Gulp! Alive! Minnow Bait
$19.99You don't have to deal with the hassle of live bait anymore. Try Gulp! Alive!(R) Minnow Bait, the best alternative to li…
Berkley
Berkley PowerBait Power Grubs
$5.99Set more hooks! Behold, the proven effectiveness of Berkley(R) PowerBait(R) Power Grubs(R) fish-attracting scent formula…
Berkley
Berkley Trilene 100% Fluorocarbon Ice Line
$7.99BerkleyA(R) TrileneA(R) 100% Fluorocarbon Ice Line is nearly invisible to fish for a more realistic lure look! Nearly in…
Berkley
Berkley Gulp!(R) Surf Bytes Strips 4 Pack
$8.99Designed specifically for surf fishing, Berkley(R) Gulp!(R) Surf Byte Strips are scientifically proven to outfish live b…